Apparently, Boston teens need to have protected sex and the public health system is using Facebook, YouTube and MTV to tell them that.There has been a 70 percent increase in Chlamydia cases in Boston since 1999. Understanding that adolescents would rather hear from their peers than be told by some old woman about safe sex (sorry Sue Johanson), the Boston Public Health Commission held the “Get Reel: Check Yourself” contest. The winning PSA features teenagers in a classroom learning about condoms and other safe sex practices from a teen instructor. Teens can also interact on a Facebook page and ask questions anonymously.
On a side note: I was talking to a nurse a couple of months ago about weird baby names and she said that when she worked in labor and delivery, one of the mothers wanted to name her daughter Chlamydia because it sounded pretty. They strongly encouraged her to reconsider.
The Winning PSA
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